๐Ÿ’ฅ Loose Canon ๐Ÿ’ฅ

ICYMI After the Bell ๐Ÿ””: Jaguar pounces! And misses the marketing mark

Tim Cohen 1 min read
ICYMI After the Bell ๐Ÿ””: Jaguar pounces! And misses the marketing mark
After the Bell: Jaguar pounces! And misses the mark
In a bold move that has left enthusiasts scratching their heads, Jaguarโ€™s rebranding effort has swapped its iconic feline logo for a modern typeface that looks more like a discount perfume label than a luxury car emblem.

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๐Ÿ’ฅ Loose Canon ๐Ÿ’ฅ

I'm a South African journalist - former FM, Business Day & Business Maverick editor. I currently contribute to Daily Maverick and Currencynews.co.za. Commentary and reflections on business, economics.

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